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Account Executive

Company: New Heartland Group
Location: Nashville
Posted on: August 17, 2019

Job Description:

SummaryThere are a lot of Account Executive jobs out there with some really good agencies. Ours is a little different. We're a small shop by design, which enables real collaboration. We're very entrepreneurial, not siloed or anchored in office politics. We thrive on team wins and get (overly) excited watching our clients get big (and little) wins. Team members get exposed to working on client's ranging from national, Fortune 50 to regional icons. It's a demanding job, but we really are committed to work/life balance, professional development and just doing things the right way.The Account Executive is charged with managing multiple agency accounts, developing marketing plans, and translating marketing strategy into effective, results-driven campaigns executed across all channels. Must be adept at client relations, big picture strategic thinking and a very high attention to detail. Must be digital and social savvy with strong writing skills. This position has realistic advancement opportunities. Account Executive to lead two very interesting restaurant clients. Responsibilities include: Strategic leadership:Serve as main client liaison.Work with client on business needs and objectives, craft appropriate marketing strategies, and identify/implement campaigns to help achieve client goals.Develop promotional programs/calendar.Develop and manage social media, SEO, Loyalty, Email and Traditional Media program.Maintain industry and competitive intelligence. Account Management:Manage agency and client resources.Maintain budgets.Measure and report on sales and campaigns.Manage direct report and interns. Program Development:Strategy and execution for ongoing promotional needs, digital and social media programs, vendor co-op relations and advertising.Direct outsourced creative and design teams, SEO agency and Ecomm partners.Manage e-mail and customer loyalty programs. Requirements:College degree required; Marketing, Journalism, Advertising or Public Relations preferred.At least 2 years experience at an agency or client organization responsible for marketing.Digital experience in managing website maintenance, social media programs, email programs, e-comm efforts.Photoshop skills preferred.Restaurant marketing experience preferred.Some travel. Benefits include:Paid vacation.Supplemented health insurance.Flexible personal/sick days.Flexible hours/schedule.Professional development/training. PLEASE only contact us if you have at least 2 years advertising/marketing/promotions experience and a Bachelor's degree in a marketing/advertising/promotions related field.

Keywords: New Heartland Group, Nashville , Account Executive, Other , Nashville, Tennessee

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