Advertising Account Executive
Company: Comcast
Location: Nashville
Posted on: March 19, 2023
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Job Description:
Effectv, the advertising sales division of Comcast Cable, helps
local, regional and national advertisers use the best of digital
with the power of TV to grow their business. It provides
multi-screen marketing solutions to make advertising campaigns more
effective and easier to execute. Headquartered in New York with
offices throughout the country, Effectv has a presence in 66
markets with nearly 35 million owned and represented subscribers.
We're dedicated to helping our clients meet their business goals by
connecting them with their customers through multiscreen television
advertising. Working with companies from local startups to
nationwide corporations, we provide support to help each business
reach its target customers. By applying data to television
advertising in new ways, we're able to bring our clients the best
of digital media, coupled with the power of TV. To learn more,
check out www.effectv.com.
Job Summary The Advertising Account Executive is responsible for
developing, servicing and maintaining a base of local clients
and/or agencies who purchases advertising space or other media
services to achieve established annual sales goals within assigned
sales team. Offers zone buying to allow small advertisers the
opportunity to reach only the customers in their retail trading
areas. Works with moderate guidance in own area of knowledge.
Job Description
Core Responsibilities
Analyzes, develops and presents market research and advertising
proposals to support client activities and products.
Assists in developing marketing activities to generate local ad
sales revenue.
Interacts with various internal departments to carry out client
requirements such as scheduling advertising; monitor account
activities and monitor and manage collections.
Maintains up-to-date customer and prospect records and participate
in development of sales forecasts.
Completes required documentation and reporting for the proper
processing of contracts, advertising schedules, sales calls and
expense reports.
Seeks new customers by continuously prospecting following Company's
planned sales strategies and tactics.
Analyzes confidential information, prepares reports, manuals,
agendas and general correspondence.
Consistent exercise of independent judgment and discretion in
matters of significance.
Regular, consistent and punctual attendance. Must be able to work
nights and weekends, variable schedule(s) and overtime as
necessary.
Other duties and responsibilities as assigned.
Employees at all levels are expected to:
Understand our Operating Principles; make them the guidelines for
how you do your job.
Own the customer experience - think and act in ways that put our
customers first, give them seamless digital options at every
touchpoint, and make them promoters of our products and
services.
Know your stuff - be enthusiastic learners, users and advocates of
our game-changing technology, products and services, especially our
digital tools and experiences.
Win as a team - make big things happen by working together and
being open to new ideas.
Be an active part of the Net Promoter System - a way of working
that brings more employee and customer feedback into the company -
by joining huddles, making call backs and helping us elevate
opportunities to do better for our customers.
Drive results and growth.
Respect and promote inclusion & diversity.
Do what's right for each other, our customers, investors and our
communities.
Disclaimer:
This information has been designed to indicate the general nature
and level of work performed by employees in this role. It is not
designed to contain or be interpreted as a comprehensive inventory
of all duties, responsibilities and qualifications.
Comcast is an EOE/Veterans/Disabled/LGBT employer.
Comcast is proud to be an equal opportunity workplace. We will
consider all qualified applicants for employment without regard to
race, color, religion, age, sex, sexual orientation, gender
identity, national origin, disability, veteran status, or any other
basis protected by applicable law.
Education
High School Diploma / GED
Relevant Work Experience
2-5 Years
Base pay is one part of the Total Rewards that Comcast provides to
compensate and recognize employees for their work. Most sales
positions are eligible for a Commission under the terms of an
applicable plan, while most non-sales positions are eligible for a
Bonus. Additionally, Comcast provides best-in-class Benefits. We
believe that benefits should connect you to the support you need
when it matters most, and should help you care for those who matter
most. That's why we provide an array of options, expert guidance
and always-on tools, that are personalized to meet the needs of
your reality - to help support you physically, financially and
emotionally through the big milestones and in your everyday life.
Please visit the compensation and benefits summary on our careers
site for more details.
Keywords: Comcast, Nashville , Advertising Account Executive, Advertising , Nashville, Tennessee
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